AhmedEssam
Social Media Specialist
& Digital Marketer
Managing Egypt's first integrated medical communication center social presence at LGA Group — 4 accounts, real results.
4
Accounts Managed
8+
Months Experience
2nd
Class Rank
The Story
Behind the Work
Teaching Assistant
Faculty of Computers, Tanta University
I'm a Teaching Assistant (معيد) at the Faculty of Computers, Tanta University — IT Department, where I ranked 2nd in my class. But beyond academia, I discovered a passion for the fast-moving world of digital marketing.
Eight months ago, I committed to learning digital marketing from the ground up — online courses, self-study, and diving straight into real campaigns. That journey led me to Falcon as a Media Buyer, where I drove measurable sales growth for their laptop brand.
Today, I work at LGA Group as a Social Media Specialist — managing and growing 4 social accounts for Egypt's largest and first integrated medical communication center.
Journey Timeline
2020
Joined Faculty of Computers
Tanta University — IT Department
2024
Ranked 2nd in Class
Academic excellence in IT
Early 2025
Started Digital Marketing
Online courses, self-taught foundations
2025
Media Buyer @ Falcon
Laptops brand — drove strong sales campaigns
Now
Social Media Specialist @ LGA Group
Egypt's #1 integrated medical comms center
Tanta University
Faculty of Computers — IT Department
Ranked 2nd in Class · Teaching Assistant
Where I've
Created Impact
Planned and executed paid media campaigns for Falcon, a laptops company, across digital channels. Drove strong sales results through targeted ad campaigns, audience segmentation, and continuous optimization of spend.
Key Responsibilities
- Managed paid ad campaigns across Meta and Google platforms
- Audience research and targeting strategy for laptop buyers
- Budget allocation and bid optimization for maximum ROAS
- Performance tracking and weekly reporting
- A/B testing creatives and landing pages
↑ Sales
Strong Revenue Growth
Paid
Media Campaigns
Currently managing the full social media presence of LGA Group — Egypt's largest and first integrated medical communication center. Responsible for 4 social accounts, content strategy, scheduling, and analytics.
Key Responsibilities
- Managing and analyzing 4 social media accounts end-to-end
- Scheduling posts and maintaining a consistent content calendar
- Writing compelling content tailored for medical communication
- Brainstorming creative campaign ideas and visual concepts
- Publishing stories and real-time engagement content
4
Accounts Managed
#1
Medical Comms in Egypt
What I
Bring to the Table
A focused skill set built through real campaigns, real clients, and a relentless drive to learn.
Social Media Management
End-to-end management of multi-platform social accounts — strategy, scheduling, and community engagement.
Media Buying
Paid campaign management on Meta & Google — targeting, bidding, and ROAS optimization.
Content Creation
Crafting platform-native content that resonates — captions, visuals, and storytelling.
Post Scheduling
Strategic content calendars and optimal timing for maximum reach and engagement.
Analytics & Reporting
Data-driven insights from social platforms — tracking KPIs and optimizing performance.
Digital Marketing Strategy
From campaign ideation to execution — building cohesive strategies that connect brand goals with audience behavior across every digital touchpoint.
Let's Build
Something Together
Whether you're looking for a Social Media Specialist, a Media Buyer, or just want to talk digital marketing — I'm available and ready to create impact.
Open to full-time roles, freelance projects, and collaborations in digital marketing and social media.